Rather than mimicking Apple’s “gorgeous” style of demoing products (as Facebook and Microsoft do), Google yesterday played to their geek strengths and raised the bar sky high.

Google Glass could be thought of as as a.n.other of their barking tech adventures, but by bringing to life the magic of sharing what you’re seeing┬áin this incredible, audacious way, they’ve opened a new frontier.

How long before Sportsmen and women are wearing descendents of Google Glass whilst playing their games? I can see Sky Sports gagging for this.