Categories
disruption ideas management

Creating a high-performance culture without the machismo

Netflix’s company culture

Culture from Reed Hastings
Categories
flow

Flow, the secret to happiness

If you’re wondering whether you’re in the right role, watch this fantastic talk

Categories
mobile strategy

Mobile is eating the world

Some eye-popping slides here

Via Ben Evans

2013 05 BEA – ’Mobile is eating the World’ from Benedict Evans
Categories
advertising purpose

Purpose beats benefits

It’s good to know what benefits your product offers, but really powerful brands have a purpose – a point of view on how they believe the world should be. This reason to exist can create an authentic connection with people and a guiding narrative for the business.

Categories
advertising humour shareability viral

The difficult second advert