Don’t delete bad photos

I'm no longer going to worry if home videos I take are too dark, or if photos are out of focus or badly framed. I'll keep all of them.

Such is the potential (and early evidence) of AI-enhanced photos that I believe one day in the next 5-10 years I'll be able to run all these low quality images through some software magic and turn them into pin-sharp, perfectly exposed items.

get famous likeability mobile product shareability strategy talkability

Why Instagram works

There are many photo editing apps and many offer some kind of sharing.

Yet Instagram (see my previous post) is way ahead of the pack in popularity and buzz. This fantastic article goes into why. My favourite aspect is about how it deliberately limits its functionality. you can only load one image at a time. Imagine how natural it would seem to add many at once. But that would detract from the product’s simplicity and delight.

Design is finished not when there’s nothing left to add, but when there’s nothing left to take away.