Categories
featured likeability low cost marketing

Nano-fame: one line on the Sopranos

So you’re a.n.other actor wanting to be famous, and you get a minor part in a major show.

Is it possible to use that fleeting moment to market yourself globally?

Sure is. As the b3ta newsletter* explains,

You probably don’t remember Erik Weiner’s performance in The Sopranos. His single line was, “Leon, take your break at two.” Erik is now stretching out his small moment of fame, for comic effect, and thereby making himself much more famous as a result. Clever stuff, Erik.

* often nsfw