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Internet marketing – 1995 style

I’ve been clearing out some boxes from the spare room and found this cutting from Campaign magazine, July 28 1995. It features a profile of the 27 year old me looking quite marvellously serious.

It’s certainly of its time. Some of my statements still hold up, and some are more dubious. I love the no-irony reference to Information Superhighway and check that URL – www.itl.net/guinness! Someone in the US had grabbed guinness.com, and we eventually got it back by offering him a weekend in Dublin and a trip to the brewery.

[click to enlarge]

2 replies on “Internet marketing – 1995 style”

This is fantastic, Carl. I’ve printed it out to add to a box of mementoes I have, to be unearthed in decades to come when it should be even more entertaining. (It joins some screenflows I drew up for an online auction site, now no longer around, in 2000.)

I especially like the bit about floppy disks, and that the idea of one site linking to another seems so novel.

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