Show off media v non show off media

An awful lot gets labelled as social media. And irrespective of the words used, It seems any new way of communicating is bundled together as all the same sort of thing by the media for convenience.

Facebook, Twitter, Instagram, Whatsapp, Vine, Telegram, Skype are all birds of a feather, but I think they can be best be understood and categorised by noting whether they are show off media or not.

Places where people routinely show off, professionally or personally
– Facebook
– Twitter
– Linked In
– Vine
– Instagram
– FourSquare

Places where the whole point is to keep it private
– SMS
– email
– Whatsapp
– Skype
– Telegram
– Snapchat

The killer app for both groups remains your address book. That’s the truth as to who we care about – and the real long term asset.